Netra: Price Signal

The price delta is essential for automation logic. Without it, you cannot calculate the discount percentage or determine whether a price move qualifies for downstream actions like collection membership or campaign triggers.

Enables Flow to calculate the true discount percentage against the list price, not just the absolute change. This is essential for PLP filter logic and ensures campaign messaging reflects actual discounts.

Change amount, change percentage, discount percentage, and direction of change are computed once within the trigger and are available to every downstream action in your Flow automation.

Triggers fire immediately when prices update, not on nightly schedules. Every price change is logged with timestamps and values for audit trails, compliance, and troubleshooting.

Install Netra: PriceSignal from the Shopify App Store. The app registers as a trigger source inside Shopify Flow, ready to use in any workflow.

Choose what to watch - a single product, a collection, or your entire catalogue. Scope determines which variant prices the app considers.

Decide the minimum change that counts - a percentage move up or down. Sub-threshold changes are logged but don't trigger a workflow, keeping your Flow runs focused on real pricing decisions.

Branch on discount %, change amount, or any derived value. Update metafields, add to collections, tag products, send campaigns - everything downstream of one trigger.

Price-change automation lacks a real-time trigger

Most e-commerce platforms have no native trigger for price changes. This means pricing-driven automations - collection updates, discount metafield changes, campaign coordination - still rely on manual updates, scheduled jobs, or custom integrations.

Historical price data isn't available to automations

Automating discount tags, PLP filter updates, and pricing campaigns all require knowledge of the previous price. Most platforms don't provide this context natively, forcing teams to source it from external systems or track it manually.

At scale, filtering signal from noise is essential

ERP syncs, bulk editors, currency rounding, and supplier feeds create constant micro-price changes. Without threshold-based filtering, large catalogues generate thousands of unnecessary automation runs daily, drowning meaningful pricing changes in noise.

• Discount-bracket metafields for PLP filters

Price changes trigger Flow to compute discount percentage from current versus compare-at price, write the bracket into a product metafield, and sync with Search & Discovery. PLP facets stay accurate within seconds, eliminating manual maintenance.

• Automated collection membership

Add products to Sale, Clearance, or price-band collections automatically when price thresholds are crossed. Equally important: remove products when prices return to normal, preventing stale collections after promotions end.

• Automated product tags and badges

Apply and remove on-sale, price-drop, and deep-discount tags automatically based on price movements. These tags power theme badges, upsell automation, segmentation logic, and reporting — all driven by a single price-change trigger.

• Automated price-drop campaigns

Route price-change events directly to Klaviyo, WebEngage, MoEngage, or your ESP to launch campaigns automatically. Notify wishlist subscribers, trigger abandoned-cart recovery for users who viewed at the higher price, and coordinate messaging in real time.

• MAP and marketplace price compliance

Flag variant prices that breach MAP minimums or where selling price exceeds compare-at. For D2C and marketplace brands, trigger feed refreshes to keep Google Shopping, Meta Ads, and marketplace listings aligned with current pricing.

• Real-time pricing alerts

Alert pricing and finance teams via Slack or email when variant prices move outside defined ranges. Catch critical errors — misplaced decimals from ERP syncs, prices below cost threshold — within minutes instead of at end-of-day reconciliation.